FREEThe club for people who make money with AI

Everyone talks about AI.
We get paid for it.

Learn what to sell, who pays for it and how to get paid every month, from the AI systems behind my two agencies. You do it together with a network of AI owners who log every deal they close.

Join the club for freeWork with me directly →

Free to join. No card needed, you're in within a minute.

9 → 3Team, thanks to AI agents
45% → 80%Margin at my web agency
2Agencies I run
Who's behind this

Hi, I'm Finn.

A few years ago I was selling internet subscriptions on the phone in a call center. Today I run two agencies, and most of the work inside them is done with AI.

At my web agency, AI agents took over so much of the work that the team went from nine people to three, while our margins went from 45% to 80%. None of that happened by magic. I had to put in the reps, make a lot of mistakes and keep showing up.

In the club I share what's behind those numbers: the systems I build, how I sell them and how I keep going. You get the shortcut I didn't have.

Join the club for free →
Finn Oomen
FINN OOMEN · FOUNDER
Team
9 → 3
Margin
45% → 80%
What you walk away with

Not more AI knowledge. More money in your business.

Everything in the club is set up around four ways AI makes you money: something to sell, clients who buy it, revenue that comes back every month and a business that costs less to run.

💼

An AI offer people pay for

You know what to sell, to which businesses and for how much, based on what works in my agencies today.

#sell-ai · #finns-builds
🤝

Your first paying clients

Outreach, calls and closing that bring in real deals, with feedback from people who sell AI every week.

#getting-clients · /deal
🔁

Revenue every month

Sell a setup fee plus a monthly fee, so every client you land keeps paying after the build is done.

#sell-ai · #earnings-board
📈

Higher margins

Put AI inside your own agency the way I did, so the same work costs you less and more of every deal stays with you.

#ai-for-agencies · #finns-builds
How it works

A network of AI owners, and real value every single week.

The value is in two things: what I share from my own agencies, and the people you meet in here. Agency owners, builders and business owners who are a step ahead of you, or a step behind and happy to learn from you.

🧠

Value every week

New builds from my agencies with a full video, live builds, AMAs and resources you can use the same day.

#finns-builds#live-builds#resources
🤝

A network of AI owners

Ask a question and get answers from people who already did it. Find partners, swap clients and learn what works in other niches.

#general#getting-clientsindustry channels
💰

Every deal counts

Log your deals with /deal and climb from your first deal to the $100K Club, with goals on Monday and a check-in on Friday to keep you moving.

#wins#earnings-board#weekly-goals
AI Owners Club
# 🎯┃getting-clientsTHREAD
Y
YouNew member14:02
First call with a dental clinic tomorrow 😅 How would you price an AI receptionist?
A
agency_ownerAI agency14:06
I charge a setup fee plus a monthly fee. Clinics understand that better than one big price, and you get recurring revenue.
L
local_builderLocal business14:09
Ask them how many calls they miss in a week. That number sells it for you.
finnFounder14:15
Both spot on. Price it on what a missed call costs them, not on your hours. I recorded how I do this 👇
🧠 #finns-builds
Price custom software on what the problem costs
🔥 9🙏 4
Y
You14:18
This is gold. Will report back in #wins 🙌
is typing...

An example of a thread in the club.

Monday

Set your goals and answer the question of the week.

Tuesday

A new resource drop you can use right away.

Friday

Check-in, wins round-up and the member of the week.

In between

New builds, live builds and AMAs.

Join the network for free →Free to join. You're in within a minute.
Choose your route

Build it yourself, build it with me, or have it built for you.

Everyone starts somewhere else. Pick the route that fits where you are right now, and switch whenever you're ready.

Free01

The Club

Learn and build it yourself, with a network of AI owners behind you.

  • My builds, live builds and AMAs
  • Weekly goals, check-ins, ranks and badges
  • Feedback on your builds and help with selling
Join the club for freeJoin on Discord in one minute
🔑 With Finn02

AI Owner

A 90-day mentorship where you build your AI business with me and my team.

  • Group coaching with me and my team
  • 1:1 support on your own builds and clients
  • Access to me and my team
  • Lifetime access to the course
Apply for AI OwnerBook a short call with me
Done for you · UNIT3303

We build it for you

Rather not build it yourself? My AI company UNIT33 builds the AI systems for your business.

  • Custom AI systems built around your tools and your team
  • A company brain that knows how your business works
  • Rollout, training and support for your team
Plan a call with UNIT33You think it. We make it happen.
AI Owner · 90-day mentorship

Want to get there faster? Work with me directly.

The free club gives you the systems and the network. AI Owner is for those who want me and my team in their corner for 90 days, to build their offer, land clients and get their AI business running.

  • Group coaching with me and my teamEvery week we work on your offer, your outreach and your builds.
  • 1:1 supportHelp with your own builds and your own clients, not just general advice.
  • Access to me and my teamStuck on a client or a build? You message us in your private channel and we sort it out.
  • The full course, for good13 modules, 107 lessons and the Build Library, plus every template, prompt and SOP from my own agencies. You keep access after the 90 days.
Apply for AI Owner →See the curriculum
🔑 AI OWNER90DAYS

What we work towards

An offer that sellsYour niche, your AI offer and your price, clear enough to explain in one sentence.
Clients through the doorOutreach and calls that turn into paying clients.
Systems that deliverBuilds that run for your clients without eating all your time.

This is for you if

  • You want to start or scale an AI agency, or put AI to work in your own business
  • You're ready to invest in your business and put in the work every week
  • You want feedback on your own situation, not general tips

After the 90 days you stay an AI Owner, so you keep access to the AI Owner channels in the club.

The AI Owner curriculum

Everything you need to start or scale your AI agency, in 12 weeks.

This is everything you work through as an AI Owner. You follow the core modules week by week, add the path that fits your business, and in the group calls and your 1:1s we apply it to your own situation. You keep access to the course for good.

12weeks
13modules
107lessons
10full builds
31:1 calls
Core: start or scale your AI agencyPath B: AI inside your agencyPath C: AI in your own business
Module
123456789101112
00Start Here
Wk 1
01The AI Owner Model
Wk 1 to 2
02Find the Work
Wk 2 to 3
03Get Clients
Wk 3 to 5
04Sell It
Wk 4 to 6
05Build It
Wk 6 to 9
06Keep It
Wk 9 to 11
07AI Inside Your Agency
Path B · Wk 2 to 12
08Scale It
Wk 10 to 12
09Your AI Team
Wk 8 to 12 +
10Win Clients With AI
Path C · Wk 2 to 8
11Run Your Business With AI
Path C · Wk 5 to 12
12The Builder's Toolkit
Wk 1 to 6
00Start Here: Your 90 DaysSet up, pick your path and lock in the one number we're chasing together.Week 18 lessons

OutcomeYou know how the program works, you've picked your path and your 90-day target is written down and posted.

  1. 0.1From a call center to two agencies run with AI
  2. 0.2How AI Owner works
  3. 0.3Pick your path
  4. 0.4Your 90-day target
  5. 0.5Your tool stack
  6. 0.6How to get the most out of coaching
  7. 0.7Your 12-week plan, week by week
  8. 0.8Set up your business properly
01The AI Owner ModelWhat to sell, who to sell it to and how to package it so people say yes.Week 1 to 26 lessons

OutcomeYou have one niche, one flagship offer on a single page and a price you can say out loud without flinching.

  1. 1.1Nobody buys AI
  2. 1.2The three things you can sell
  3. 1.3Choose your niche
  4. 1.4Find the money problem
  5. 1.5Build your flagship offer
  6. 1.6Proof when you have none yet
02Find the WorkFind businesses that will pay, and know what to build for them before you call.Week 2 to 35 lessons

OutcomeA lead list of at least 500 businesses in your niche, and a demo idea for your ten best prospects.

  1. 2.1Find businesses that will pay for custom software
  2. 2.2Find the software build hiding in bad reviews
  3. 2.3Build your lead list
  4. 2.4Research a prospect in 15 minutes
  5. 2.5Pick your first ten
03Get Clients: The Outbound EngineCold email, personal video and LinkedIn, set up once and running every day.Week 3 to 58 lessons

OutcomeYour outbound runs every working day and books calls without you chasing anyone.

  1. 3.1Cold email infrastructure
  2. 3.2Cold emails that get replies
  3. 3.3Personal video at scale
  4. 3.4Free value that opens doors
  5. 3.5LinkedIn video DMs
  6. 3.6Follow-up and the 40-day gap
  7. 3.7Answer replies and book the call
  8. 3.8Upwork and freelance platforms
04Sell It: From First Call to Signed DealQualify, run the discovery call, show a demo, price on value and close.Week 4 to 69 lessons

OutcomeYou run discovery calls with a script, send proposals that don't give the build away and close at a price based on the problem.

  1. 4.1The 10-minute qualification call
  2. 4.2The discovery call
  3. 4.3Show a client their own software before they say yes
  4. 4.4Turn one sales call into a software spec
  5. 4.5Price custom software on what the problem costs
  6. 4.6Proposals that don't give the build away
  7. 4.7Close, contract and get paid
  8. 4.8Call teardown
  9. 4.9Client data, GDPR and the processing agreement
05Build It: Delivery With AIScope a version 1, build it fast with AI and hand it over properly.Week 6 to 96 lessons

OutcomeYour first build is live for a paying client, tested, handed over and documented.

  1. 5.1Turn a huge wish list into a version 1 they can buy
  2. 5.2Build around a client's tools instead of replacing them
  3. 5.3Give client software a brain that knows the business
  4. 5.4My build stack
  5. 5.5From spec to live in two weeks
  6. 5.6Test, hand over and document
06Keep It: Recurring RevenueTurn one build into a client that pays every month and buys again.Week 9 to 116 lessons

OutcomeYour client is on a monthly fee and you have the next build lined up.

  1. 6.1Client software that survives the next change
  2. 6.2Get paid every month for software you built once
  3. 6.3Support without drowning
  4. 6.4The second and third build
  5. 6.5Case studies and referrals
  6. 6.6Productize: build once, sell it ten times
07AI Inside Your AgencyPath BPath B: take hours out of your agency and push your margins up.Week 2 to 127 lessons

OutcomeYour three most time-consuming tasks run with AI, and you can see the hours and margin it gave you back.

  1. 7.1How my agency went from 9 people to 3
  2. 7.2Audit your agency
  3. 7.3SOPs first
  4. 7.4Your agency brain
  5. 7.5AI for delivery
  6. 7.6AI for operations
  7. 7.7What to tell your clients
08Scale It: Team, Numbers and Your BrandHand off the work, know your numbers and let content bring the next clients.Week 10 to 127 lessons

OutcomeYou know your numbers, you've handed off your first tasks and you have a plan for the next 90 days.

  1. 8.1Your first hire
  2. 8.2Setters and commission
  3. 8.3Know your numbers
  4. 8.4Content that brings clients
  5. 8.5Lead magnets and DM automation
  6. 8.6Hand off delivery
  7. 8.7Your next 90 days
09Your AI Team: Hermes Agents and Agent HQAgents that work for you around the clock, one dashboard to run them, and the same setup sold to clients.Week 8 to 12, then ongoing12 lessons

OutcomeHermes runs on your own server, you talk to it in Telegram, it handles at least three recurring jobs for your agency, and you watch and steer every agent from your own Agent HQ.

  1. 9.1Why I run my agencies with agents
  2. 9.2Get Hermes running 24/7
  3. 9.3The brain and the bill
  4. 9.4Persona, memory and skills
  5. 9.5Give it hands
  6. 9.6Run it from Telegram
  7. 9.7Agents that work without being asked
  8. 9.8Guardrails
  9. 9.9Build your own Agent HQ
  10. 9.10Agents that build while you sleep
  11. 9.11A tour of my Agent HQ
  12. 9.12Sell Hermes to your clients
10Path C: Win Clients With AIPath CFor business owners: cold email, cold SMS and paid ads, set up properly and run with AI.Week 2 to 814 lessons

OutcomeAt least one of the three channels runs every week and books calls or appointments, every lead gets an answer within a minute, and you know what a new client costs you per channel.

  1. 10.1Pick your channels
  2. 10.2Cold email: the setup
  3. 10.3Cold email: lead lists with AI
  4. 10.4Cold email: emails that get replies
  5. 10.5Cold email: test, handle replies and scale
  6. 10.6Cold SMS: the rules and the setup
  7. 10.7Cold SMS: messages that get answers
  8. 10.8Paid ads: the setup
  9. 10.9Paid ads: creatives with AI
  10. 10.10Paid ads: the page or form behind the ad
  11. 10.11Paid ads: manage and scale with an agent
  12. 10.12Answer every lead within a minute
  13. 10.13Your numbers per channel
  14. 10.14Extra: old customers, reviews and referrals
11Path C: Run Your Business With AIPath CTake the busywork out of your week: quotes, planning, admin and customer service.Week 5 to 129 lessons

OutcomeYour three most time-consuming tasks run with AI, your team knows how to use it safely, and you can show the hours and money it gave you back.

  1. 11.1Find the hours
  2. 11.2Quotes the same day
  3. 11.3Planning and work orders
  4. 11.4Admin on autopilot
  5. 11.5Inbox and customer service
  6. 11.6Your company brain
  7. 11.7AI for your team
  8. 11.8Build, buy or hire
  9. 11.9Measure what it gave you
12The Builder's ToolkitThe building skills behind every module, all with Claude Code: apps, automations, APIs, knowledge bases and voice agents.Week 1 to 6, next to modules 2 to 510 lessons

OutcomeWith Claude Code you can build a small app, an automation that connects two tools, a knowledge base that answers correctly and a voice agent, and you know which one a problem needs.

  1. 12.1Workflow or agent
  2. 12.2Claude Code from zero
  3. 12.3Skills, subagents and hooks
  4. 12.4Git, hosting and going live
  5. 12.5Automations with Claude Code
  6. 12.6APIs in plain words
  7. 12.7Knowledge bases that answer correctly
  8. 12.8Voice agents
  9. 12.9Test, review and debug
  10. 12.10Research and decide fast
LIBThe Build LibraryFull build-alongs of systems I've sold, from empty screen to working product.Any time10 builds

OutcomeEvery build comes with the prompts, the workflow and the template, so you can sell the same thing next week.

  1. B1Quote tool in 15 minutes
  2. B2AI receptionist for a clinic
  3. B3A company brain for a business
  4. B4Work order and planning app
  5. B5Quote pipeline for installers
  6. B6My MCP setup
  7. B7Ads management agent
  8. B8Client portal
  9. B9Hermes for a client, from zero
  10. B10My Agent HQ, full build
Every week

Group coaching

  • Wins and numbers15 min
  • Hot seats60 min
  • Commitments15 min
Every month

Themed calls

  • Offer and niche clinicWeek 1
  • Outbound teardownWeek 2
  • Sales call teardownWeek 3
  • Build labWeek 4
Week 1, 6 and 12

Your 1:1 calls with me

  • KickoffWeek 1 · 60 min
  • HalfwayWeek 6 · 45 min
  • Final callWeek 12 · 60 min
Book your AI Owner call →We look at where you are now and whether the 12 weeks are a fit.
FAQ

Questions, answered.

club-faq.txt
IN:
OUT:
AI Owners Club

Your first AI deal starts with one step.

Join for free, introduce yourself and set your first goals on Monday. I'll see you inside.

Join AI Owners Club →Apply for AI Owner

Rather have it built for you? Plan a call with UNIT33